On This Day, August 24: Jack Benny (House of Rawchild) and Bing Crosby
Also featured: The Guiding Light.
August 24 Exhaustive Update
This report documents the comprehensive provenance, broadcast scheduling, commercial sponsorship, credited cast, production personnel, alternate circulating titles, serial multi-part narrative arcs, and story synopses for historical broadcasts transmitting on August 24 across American network, cinematic parody, vocal jazz, and Latin American historical drama radio history (1934–1958):
1. Broadcasts
| Title | Network, Airdate & Showtime | Sponsor & Commercial Ads | Credited Cast & Performers | Director, Writers & Crew | Genres | Story-First Plot Synopsis |
|---|---|---|---|---|---|---|
| "Bill Refuses Ted's Loan (Lyle Sudrow as Bill Bauer — Duz)" | CBS (WCBS) 1950-08-24 1:45 PM EDT |
Procter & Gamble Duz Soap — "Duz Does It" |
Lyle Sudrow (Bill Bauer), Charita Bauer, James Lipton | Irna Phillips (Creator), Agnes Nixon, Bud Collyer | ["Drama", "Soap Opera", "Serial", "Family", "Domestic"] |
"The Guiding Light, created by Irna Phillips..." In the small town of Five Points, tensions flare in the Bauer household when Bill Bauer flatly refuses Ted White's desperate request for a personal loan, suspecting illicit gambling debts. |
| "Francisco de Miranda: Liberty, Equality, Fraternity (NBC Inter-American University)" | NBC Red (WEAF) 1942-08-24 10:30 PM EWT |
Sustaining Inter-American Univ. |
Luis Van Rooten (Miranda), Santos Ortega, Juano Hernandez | Morton Wishengrad (Writer), Homer Fickett, Gene Hamilton | ["Historical", "Educational", "Biography", "Latin America", "Docudrama"] |
An educational historical dramatization recounting the revolutionary life of Venezuelan patriot Francisco de Miranda, exploring his military campaigns across the French Revolution and his relentless fight for South American independence from Spanish colonial rule. |
| "The House of Rawchild (Jack Benny & Mary Livingstone — Chevrolet)" | NBC Red (WEAF) 1934-08-24 10:30 PM EDST |
Chevrolet Motor Co. 1934 Chevrolet Six Cars |
Jack Benny, Mary Livingstone, Frank Parker | Harry Conn (Writer), Alois Havrilla (Announcer) | ["Comedy", "Parody", "Variety", "Vaudeville", "Americana"] |
Jack Benny and Mary Livingstone present a hysterical cinematic parody of The House of Rothschild titled 'The House of Rawchild,' featuring Jack as an inept European financier trying to secure loans from tenors and band musicians for Chevrolet. |
| "The Song Is You (Bing Crosby with the Buddy Cole Trio — CBS)" | CBS (WCBS) 1955-08-24 9:00 PM EDT |
General Electric & CBS Sustaining |
Bing Crosby, Buddy Cole and his Trio | Bill Morrow (Producer/Dir.), Ken Carpenter | ["Music", "Vocal", "Easy Listening", "Jazz", "Variety"] |
Der Bingle eases into an intimate summer session with the Buddy Cole Trio, crooning relaxed renditions of 'The Song Is You' and swapping laid-back Hollywood anecdotes with announcer Ken Carpenter. |
| "Summer Duets with Rosemary Clooney (Bing Crosby — Ford)" | CBS (WCBS) 1956-08-24 7:30 PM EDT |
Ford Motor Company Fairlane & Thunderbird |
Bing Crosby, Rosemary Clooney, Buddy Cole Trio | Bill Morrow (Producer), Murdo MacKenzie, Ken Carpenter | ["Music", "Vocal", "Easy Listening", "Jazz", "Duet"] |
Bing Crosby teams up with guest songstress Rosemary Clooney and the Buddy Cole Trio for charming vocal duets, solo jazz interpretations, and humorous radio banter for the Ford Motor Company. |
| "Pacific Northwest Americana (Bing Crosby & Buddy Cole Trio — CBS)" | CBS (WCBS) 1958-08-24 7:00 PM EDT |
Sustaining CBS Summer Showcase |
Bing Crosby, Buddy Cole Trio | Bill Morrow (Producer), Murdo MacKenzie, Ken Carpenter | ["Music", "Vocal", "Easy Listening", "Americana", "Variety"] |
Bing Crosby performs nostalgic American folk standards and Tin Pan Alley gems accompanied by organist and pianist Buddy Cole, introducing musical vignettes celebrating Pacific Northwest Americana. |