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On This Day, August 23: Herbert Marshall and Spotlight Bands

Also featured: The Big Story.

August 23 Exhaustive Update

This report documents the comprehensive provenance, broadcast scheduling, commercial sponsorship, credited cast, production personnel, alternate circulating titles, and story synopses for historical broadcasts transmitting on August 23 across American network broadcasting history (1937–1980):


1. Broadcasts

Title Network, Airdate & Showtime Sponsor & Commercial Ads Credited Cast & Performers Director, Writers & Crew Genres Story-First Plot Synopsis
"Spotlighting the Year 1902 (Anthracite Strike & The Gibson Girl)" NBC Blue (WJZ)
1937-08-23
8:00 PM EST
Sustaining
NBC Historical Drama
Raymond Edward Johnson, Adele Ronson, Mark Warnow Orchestra Blevins Davis (Writer & Producer), Neil O'Malley (Narrator) ["Documentary", "Historical", "Music", "Drama"] A musical and dramatic retrospective recreating the headlines and cultural milestones of 1902, dramatizing the historic Anthracite Coal Strike negotiations led by President Theodore Roosevelt and the debut of the Gibson Girl dance crazes.
"Spotlight Bands #597: Bob Chester and his Orchestra Performing 'The Bounce'" Blue Network (WJZ)
1943-08-23
9:30 PM EWT
The Coca-Cola Co.
Coca-Cola ("Have a Coke!")
Bob Chester Orchestra, Betty Bradley, Gene Howard D'Arcy Advertising Agency, Gil Martyn (Announcer) ["Music", "Big Band", "Swing", "Live Remote", "War"] Bob Chester and his Orchestra broadcast live for defense plant workers and military personnel, performing swinging arrangements of 'The Bounce' and 'Harbor Lights' for Coca-Cola.
"Spotlight Bands #911: Bobby Sherwood and his Orchestra Live for Allied Troops" Blue Network (WJZ)
1944-08-23
9:30 PM EWT
The Coca-Cola Co.
Coca-Cola
Bobby Sherwood and his Orchestra D'Arcy Advertising Agency, Gil Martyn (Announcer) ["Music", "Big Band", "Jazz", "Live Remote", "War"] Bobby Sherwood leads his high-energy big band live before stationed military troops, performing his signature million-selling composition 'The Elks' Parade' and 'Sherwood's Forest' for Coca-Cola.
"An Inspector Calls (Starring Herbert Marshall)" CBS (WCBS)
1951-08-23
9:00 PM EDT
Hall Brothers, Inc.
Hallmark Greeting Cards
Lionel Barrymore (Host), Herbert Marshall (Inspector Goole), Lurene Tuttle J.B. Priestley (Author), Jean Holloway (Adapter), Bill Gay (Director) ["Drama", "Mystery", "Theatre", "Moral Drama", "Anthology"] Host Lionel Barrymore introduces J.B. Priestley's profound moral drama starring Herbert Marshall as the enigmatic Inspector Goole, who interrupts an affluent family's celebratory dinner party to reveal how each family member contributed to the suicide of a destitute young woman.
"Accident Victim Found in Canyon (Honoring Jim Hart of The Los Angeles Examiner)" NBC (WNBC)
1950-08-23
10:00 PM EDT
American Tobacco
Pall Mall Famous Cigarettes
Robert Sloane (Narrator), Larry Haines (Jim Hart), Mandel Kramer Bernard J. Prockter (Producer), Harry Ingram (Director) ["True Crime", "Journalism", "Police", "Drama"] The true journalistic investigation of reporter Jim Hart of The Los Angeles Examiner, who proves that a fatal automobile plunge down a remote mountain canyon was not an accidental brake failure, but an orchestrated insurance murder.
"Bob Elson Interviews American League Baseball Umpire John Rice" WGN Chicago
1980-08-23
(Amtrak Remote)
Local Advertisers
Chicago Co-op
Bob Elson (Interviewer / Broadcaster), John Rice (MLB Umpire) Bob Elson Productions, Chicago ["Interview", "Talk", "Sports", "Baseball"] Veteran Chicago sportscaster Bob Elson conducts a trainside interview with American League baseball umpire John Rice, discussing contentious umpire calls, legendary managers, and twenty-five years officiating major league pennant races.
  • August 23
  • Hallmark Playhouse
  • Lionel Barrymore
  • Herbert Marshall
  • JB Priestley
  • An Inspector Calls
  • Hallmark Cards
  • Victory Parade of Spotlight Bands
  • Coca-Cola
  • Bob Chester
  • Bobby Sherwood
  • The Elks Parade