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On This Day, August 23: Bing Crosby and Rosemary Clooney

Also featured: Eugene O'Neill.

August 23 Exhaustive Update

This report documents the comprehensive provenance, broadcast scheduling, commercial sponsorship, credited cast, production personnel, alternate circulating titles, and story synopses for historical broadcasts transmitting on August 23 across American network broadcasting history (1937–1961):


1. Broadcasts

Title Network, Airdate & Showtime Sponsor & Commercial Ads Credited Cast & Performers Director, Writers & Crew Genres Story-First Plot Synopsis
"The Straw (Starring Peggy Wood & Frank Lovejoy — Eugene O'Neill Cycle)" NBC Blue (WJZ)
1937-08-23
9:30 PM EDST
Sustaining
NBC Cultural Drama
Peggy Wood (Eileen Carmody), Frank Lovejoy, John McIntire Eugene O'Neill (Playwright), Homer Fickett, Frank Black ["Drama", "Anthology", "Literature", "Medical", "Romance"] In Eugene O'Neill's poignant drama The Straw, a young tuberculosis patient at a Connecticut sanatorium falls deeply in love with an aspiring writer, discovering hope and emotional redemption as they face uncertain health together.
"The Bing Crosby Show #197: Swanee River & Swing (Post Cereals)" CBS (KNX)
1955-08-23
9:15 PM EDT
General Foods
Post Cereals & Jell-O
Bing Crosby, The Buddy Cole Trio Bill Morrow (Producer), Ken Carpenter (Announcer) ["Music", "Easy Listening", "Vocal", "Variety", "Jazz"] Der Bingle sings relaxed vocal selections including 'It's Easy to Remember' and 'Swinging on a Star' accompanied by the intimate swing rhythms of the Buddy Cole Trio.
"The Bing Crosby Show with The Buddy Cole Trio (Ford Motors)" CBS (WCBS)
1956-08-23
9:15 PM EDT
Ford Motor Company
Ford Cars & Thunderbird
Bing Crosby, The Buddy Cole Trio Bill Morrow (Producer), Ken Carpenter (Announcer) ["Music", "Easy Listening", "Vocal", "Variety", "Jazz"] Bing Crosby delivers smooth crooning interpretations of classic Tin Pan Alley standards alongside snappy banter and breezy organ and piano jazz arrangements by Buddy Cole.
"The Ford Road Show: Mary Ellen Washabatt's Giraffe (Bing Crosby)" CBS (WCBS)
1958-08-23
10:15 AM EDT
Ford Motor Company
Ford Division Dealers
Bing Crosby, Ken Carpenter, Buddy Cole Trio Bill Morrow (Producer), Buddy Cole (Music) ["Music", "Easy Listening", "Vocal", "Comedy", "Variety"] Bing Crosby shares a whimsical humorous anecdote about a listener's backyard pet giraffe before singing sunny interpretations of 'In a Little Spanish Town' with Buddy Cole.
"I'll Never Say Never Again Again (Bing Crosby & Rosemary Clooney)" CBS (WCBS)
1960-08-23
10:35 AM EDT
Sustaining
CBS Radio Music Presentation
Bing Crosby, Rosemary Clooney, Buddy Cole Trio Bill Morrow (Producer), Ken Carpenter ["Music", "Easy Listening", "Vocal", "Jazz", "Big Band"] Bing Crosby opens with an upbeat rendition of 'I'll Never Say Never Again Again', chatting with Ken Carpenter and performing sparkling swing duets with Rosemary Clooney.
"My, How the Time Goes By: Bing Crosby & Rosemary Clooney" CBS (WCBS)
1961-08-23
10:35 AM EDT
Sustaining
CBS Radio Music Presentation
Bing Crosby, Rosemary Clooney, Buddy Cole Trio Bill Morrow (Producer), Buddy Cole (Organ) ["Music", "Easy Listening", "Vocal", "Jazz", "Duet"] Bing Crosby and Rosemary Clooney charm listeners with breezy vocal chemistry, opening with a warm interpretation of 'My, How the Time Goes By' alongside Buddy Cole's swinging jazz organ accompaniment.
  • August 23
  • Bing Crosby
  • Rosemary Clooney
  • Buddy Cole Trio
  • Bill Morrow
  • Ken Carpenter
  • Ford Motor Company
  • Post Cereals
  • Eugene O'Neill
  • The Straw
  • Peggy Wood
  • Frank Lovejoy